A demo recording of you doing voice-over work is your CV and your business card combined. If you're applying for a voice-over job, you can send the potential customer your demo via the Internet. Ideally you have multiple demos for different types of gigs. For commercials, clients want to hear 60 to 90 seconds of voice work. If you're auditioning as an audiobook reader, five minutes of demo proves that you can stay in character over a longer stretch of time.
Voice actors get paid on a per project or per job basis. Your earnings as a voice actor range from: $35 for a small market radio spot, $150 for a 15 second recording for say a small website, $250 – $350 for a 30 second major market radio commercial (Plus use fees) to about $2000 – $5000 per audiobook, as an established voice talent. There are several ways to calculate how much voice actors get paid, with the most common being the word count of the script. The use of the material is also taken into consideration and whether or not you are granting a license to use your material for a specific duration on specific channels or if you are seeking a fee for a universal buyout.

A great performance recorded on mediocre gear will always sound better than a mediocre performance recorded on great gear. By preparing well, before the session, you'll find it far easier to relax and focus on the message and the listener. As a producer, it's important to be clear what the expected format is for the final audio file. Although there are certain 'standards', your clients' expectations will vary.Read through the script, look up any questionable words and check their pronunciation. For American English, which accounts for the majority of my work, my favourite pronunciation resource is the Merriam‑Webster on‑line dictionary (www.m‑w.com), which includes audio examples. If you don't know how to pronounce the name of a company or product, call the company's customer service centre (if anyone can pronounce it right, they can!). If you don't know how to pronounce the name of a person or city, try searching YouTube for news reports on the subject.
Be mindful of the sounds of your heating and cooling system (this goes for a home recording studio, as well). If you can’t find a spot where you can’t hear air rushing through your ducts, you may want to shut down your furnace or AC for the duration of your recording. If your recording space is near a window, listen for sounds of traffic — especially loud trucks. They will definitely show up in your recording.
The clarity of your voice and a comfortable volume may be the most essential parts of great audio. If your voice over recording is fuzzy or muddy sounding, it will be difficult for people to understand. Audiences likely will be distracted and unable to absorb the information or may simply move on. Either way, they miss your message and you miss an opportunity to share what your knowledge.
Another factor to consider is how the project is being used and in which medium. If you record a commercial that’s airing nationally on television, then that is a larger rate than a regional television commercial specific to a certain market. The voice-over spot you worked on is being seen by more viewers nationally as opposed to regionally, which warrants more compensation. You should not only consider your session fee, but also get the specifics on how the voice-over is being used. My personal opinion is to avoid “in perpetuity” usage because as your career develops, something which was not a conflict in the past could be in the future. If the spot you had conflicts with another brand in which you are auditioning, this could become a conflict that was unforeseen when you initially booked and recorded the job.
No place is totally silent, so find the best place you can — even if that means thinking outside the box. I have a friend who regularly records his podcast in his car. He lives in a small house with dogs and kids, so there really isn’t anywhere else quiet enough. He takes his laptop and mic out to his driveway, shuts himself in the car and records. The results are surprisingly good!
Some of you might be wondering about the difference between voice over and narration. The short answer: not much. In most cases, you may use voice over and narration fairly interchangeably. However, to be technically correct, narration typically refers to an audio vocal that describes all the action on screen or tells a story based on what’s happening, while voice over may or may not describe as much action and is often more instructional in nature.
Our recommendation is to start small and reinvest the money you make into upgrading your equipment and set up. All clients, whether they are Pixar or just a guy who needs a voicemail message, expect crystal clear audio recordings. You absolutely MUST be recording in a professional recording environment with professional equipment. They are NOT going to settle for less than perfection. Does this mean spending thousands of dollars? Maybe, eventually it does, but not today. What you’ll need to get started:
Hey Rob. You certainly know your stuff. I know this for a fact, because I’ve been a working professional at this for nearly ten years and spend every week since that time making mistakes and learning from them. I also incorporate 99 percent of your suggestions here and believe it folks they work, if used properly. Very informative and practical. Thanks, Rob.
Before you get down to the nitty-gritty, though, I recommend doing a test recording to ensure your equipment works properly and your audio levels are strong. You don’t need to record the entire script, but a few paragraphs will give you enough to ensure that the audio is clear, at an appropriate level, and doesn’t include any stray or ambient noises.
I use the Adobe Audition package to edit my own voiceover work, but the techniques described below can be used in most audio‑editing software. Start by saving a new version of your original recording. (I keep the name of the file the same, but change the extension from _original to _edit.) Next, I'll turn my attention to the end of the recording, where I stepped away from the mic after the second take and recorded about 10 seconds of silence. Although processing is usually kept to a minimum, dealing with sibilance is important, and Eiosis' De‑esser plug‑in is much more precise than most.Wearing headphones, I can zoom in on this 'silence', turn up the volume, and listen for any background noise. If I notice any constant noise seeping into the recording, I may consider using Adobe Audition's noise‑reduction tool to capture a one‑ or two‑second profile of the silence, and then reduce the offending noise by about 75 percent throughout the recording. I should stress that this is rarely needed, and it's always a last resort, because such processing can generate swirly, metallic artifacts that draw more attention to themselves than the noise you intended to eliminate! But it's good to listen for such issues with fresh ears at the start of your editing session. If you find yourself using noise‑reduction often, that's a sign that you should find a better place to record, or improve the isolation of the space you've chosen. Don't forget that there are other ways to deal with some noise: often, a high‑pass filter is all you will need to clean up a recording, for example. Also remember that if your recording is to be mixed with music, slight background noise won't be noticeable, and that the more exposed your voice in the end product, the more problematic noise will become. 

Working with a top voiceover agency can bring you a steady stream of well paid work. The top voiceover agencies, like Hobsons in London or Abrams in NY and LA, have an elite set of voice actors as well as recognised visual actors who do voiceover. These top agencies are hard to get into though. They only take the very best established voice talent.

"The editing process for all our titles starts with receiving the Pro Tools sessions or WAV files and the engineer's script, which has the markings of how many takes there were, and which ones the director liked best. In some cases, I use Strip Silence and add a bed of room tone to expedite the assembly edit. In others I'll add the room tone as I move through the audio. Once I had all the final takes to be used in [Favorite African Folk Tales], I went back to do a fine‑edit pass and created notes on any issues, such as misreads, mispronunciations, noises, and so on. With that list, I was able to discuss with Alfre how we would address the issues. Since the actors' schedules did not permit them to come back in to do pick‑ups I had to do some creative editing.”


Even if you're mixing yourself, it's better to add EQ and compression only when you can hear how it will sit with the soundtrack or special effects. Ultimately, it comes down to knowing what your voice will be used for and making a judgement. For instance, if I'm recording a tagline for a TV or radio advert, I'll generally run a mic into a nice preamp (where I might add slight tube warmth, and subtle EQ or compression, just to give the recording a bit of 'body'), and I may do a little de‑essing using a plug‑in when performing any edits. However, for e‑learning jobs, corporate videos and so on, I'll tend not to add any creative processing while recording or editing, and will only use the de‑esser ever so slightly.
If a client likes your demo, they may invite you to audition. In the 21st century, you can download the audition script, record the audition at home, and then send the results to your client over the Internet. Prepare yourself for a life of constant auditions: Even successful voice pros may do many more auditions than actual jobs. But if enough jobs come your way, it's worth it. 

So, how do you get started? Like all things acting, voiceover can appear elusive at the onset, if not downright secretive. In part because your experience, or lack thereof, leaves you vulnerable to assumptions, hearsay, and clichés such as, “The same 10 people get all the work,” which is literally impossible—especially when you consider the average American hears approximately 9,000 voiceovers a day. And, according to one study, the demand for professional voiceover talent, otherwise known as a vocal brand, has increased by more than 2000 percent since 2009.


Some of you might be wondering about the difference between voice over and narration. The short answer: not much. In most cases, you may use voice over and narration fairly interchangeably. However, to be technically correct, narration typically refers to an audio vocal that describes all the action on screen or tells a story based on what’s happening, while voice over may or may not describe as much action and is often more instructional in nature.
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Understand that once you’re committed, you’re committed. Given the inevitable transparency of the Internet, if you get caught doing non-union work as a union member, you personal brand and your reputation will take a devastating hit once it’s splashed on discussion forums and professional networks. ‘Naming and shaming’ is a popular tactic these days.
A great performance recorded on mediocre gear will always sound better than a mediocre performance recorded on great gear. By preparing well, before the session, you'll find it far easier to relax and focus on the message and the listener. As a producer, it's important to be clear what the expected format is for the final audio file. Although there are certain 'standards', your clients' expectations will vary.Read through the script, look up any questionable words and check their pronunciation. For American English, which accounts for the majority of my work, my favourite pronunciation resource is the Merriam‑Webster on‑line dictionary (www.m‑w.com), which includes audio examples. If you don't know how to pronounce the name of a company or product, call the company's customer service centre (if anyone can pronounce it right, they can!). If you don't know how to pronounce the name of a person or city, try searching YouTube for news reports on the subject.
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